Digitalization in recruiting: 6 levers for real-world success
HR Today expert article on Refline AG, April 2018
Digitalisation in Recruiting – It doesn’t get any easier!
Digitalization is fundamentally transforming recruiting — and this is your opportunity! With the right e-recruiting tool, you can simplify workflows, strengthen your employer brand, and attract talent faster. But how — and more importantly — where should you start? An intuitive and high-performing e-recruiting tool is THE opportunity — with six concrete levers for your HR practice.
- Less administrative effort – more impact
Modern recruiting requires new skills — and a closer connection to marketing. A digital recruiting tool significantly reduces your administrative workload. You gain valuable time for strategic consulting, personal communication, and the levers that truly make a difference in hiring. - Job ads & job market as your business card
Your job postings are often the first impression candidates get of your company. In times of skilled labor shortages, this is a golden opportunity for strong employer branding. With a well-designed e-recruiting system, you can manage postings in a targeted and brand-compliant way — across all relevant channels. - Mobile recruiting – your branding booster
Smartphones have long been a fixed part of the job search. Candidates expect a mobile application process — simple, fast, and well thought out. Many companies are lagging behind — which makes this your chance to position yourself as a modern employer brand through mobile recruiting.
- Need for Speed –response time matters
Mobile usage creates impatience. Today’s applicants expect quick responses and transparency. No feedback after three weeks? A definite no-go! With digital processes, you stay aligned with candidate expectations — and avoid losing them to the competition.
- Your talent pool as a silent reserve
“Post & pray” is a thing of the past. Today, it’s all about active sourcing and strategic talent nurturing. A digital talent pool helps you retain qualified contacts — even if they’re not a fit for a current opening. Stay in touch and build real relationships.
- Smart channels, measurable success
Where is it really worth placing job ads? With a smart e-recruiting tool, you maintain a clear overview, allocate your resources strategically, and benefit from meaningful reports. This allows you to continuously optimize — data-driven and effectively.
Ready to digitalise your recruiting?
Less effort, more impact — with Refline, getting started with digital recruiting is easy. See for yourself how intuitive modern e-recruiting can be.