Even though analog career days and fairs are still a helpful way to attract new talent, more innovative approaches are needed to appeal to young, dynamic professionals. One of them: virtual-career-events. To successfully set up such an event and position yourself as a modern and attractive employer, careful organisation and planning, modern tools, and a clear objective are essential.
1. Planning
Start with a clear objective. First, define your target audience. Based on this analysis, you should then determine tailored content. Also, decide on the format of the event – for example, should it be a virtual fair, a webinar, or an interactive networking session?
2. Organisation
Such an event actively contributes to your reputation. Therefore, create clear structures for registration, communication with and between participants, and technical support. Ensure an intuitive user interface for a smooth experience. Also essential: communicate the schedule and expectations transparently and invitingly in advance. Use channels that match your target audience.
3. Tools
There are now a number of tools suitable for virtual-career-events. Research the various options and determine which one best suits your project. The chosen platform should primarily support live presentations and interactive discussions. The integration of virtual exhibition booths is also possible. Registration, participant management, and feedback collection can also be handled through appropriate tools.
The advantages of virtual-career-events
Virtual events enable global reach, reduce travel costs, increase diversity in the talent pool, and offer an effective way to strengthen your employer branding. They are, therefore, an efficient method to draw the attention of talent and ideally win them over. With clear planning, modern tools, and innovative ideas that can be implemented virtually, companies can take their recruiting to a new level—especially in times of the War for Talents.
Refline: Your innovative e-recruiting software
The same applies to our e-recruiting software: with it, you reduce your administrative workload by 70 percent, freeing up more time for the important things in HR. Refline has your back – discover its many features in our live demo or schedule a non-binding consultation with us!